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notifications-admin/app/templates/views/about/why-text-messaging.html
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{% extends "base.html" %}
{% set page_title = "Why text messaging" %}
{% block per_page_title %}
{{page_title}}
{% endblock %}
{% block content_column_content %}
<!-- {% with title=page_title %}{% include "components/best-practices/nav_breadcrumb.html" %}{% endwith %} -->
<section class="usa-prose">
<h1>{{page_title}}</h1>
<!-- <p>Notify.gov is a text messaging service built by and for the government. We help agencies communicate more
effectively with the people they serve. With Notify.gov, federal and federally-funded programs can send customized
text messages that make it possible to:</p>
<ul>
<li>Meet people where they are</li>
<li>More effectively deliver program outcomes</li>
<li>Save administrative costs</li>
<li>Implement <a href="https://digital.gov/resources/delivering-digital-first-public-experience/"
target="_blank">21st Century IDEA</a> and other directives</li>
</ul>
<p>Notify.gov is an easy-to-use, web-based platform. It requires no technical expertise or system integration — users
can create an account and get started within minutes. We take the security and privacy of messaging data seriously
by minimizing data retention and using modern encryption methods.</p>
<iframe width="560" height="315" src="https://www.youtube.com/embed/fkcy_xbo0Bw?si=UeWmoHOm8hBpLe-q"
title="YouTube video player" frameborder="0"
allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share"
referrerpolicy="strict-origin-when-cross-origin" allowfullscreen></iframe>
<h2 class="padding-bottom-2">Product Highlights</h2>
{% set product_highlights = [
{
"svg_src": "#send",
"card_heading": "Send customized one-way customized messages",
"p_text": "Upload a file with recipient phone numbers and Notify.gov sends customized messages",
},
{
"svg_src": "#translate",
"card_heading": "Send in recipients preferred language",
"p_text": "Notify.gov supports more than 30 character sets to send messages in almost any language",
},
{
"svg_src": "#trending_up",
"card_heading": "See how messages perform",
"p_text": "Track how many messages youve sent and monitor delivery rates",
},
{
"svg_src": "#add",
"card_heading": "Create and manage multiple services within a single organization",
"p_text": "Set up individual workspaces for different texting services, allowing multiple teams or programs to manage
day-to-day texting operations across an organization",
},
{
"svg_src": "#people",
"card_heading": "Manage team member and permissions on each service",
"p_text": "Administrators can add users and control what they can do in Notify.gov",
}
] %}
<ul class="usa-icon-list">
{% for item in product_highlights %}
<li class="usa-icon-list__item">
<div class="usa-icon-list__content">
<div class="usa-icon-list__icon display-flex flex-align-start">
<svg aria-hidden="true" focusable="false" role="img" class="about-icon-list">
<use xlink:href="{{ asset_url('img/sprite.svg') }}{{ item.svg_src }}"></use>
</svg>
<b>{{item.card_heading}}</b>
</div>
<p class="indented-paragraph">{{item.p_text}}</p>
</div>
</li>
{% endfor %}
</ul>
<p><a href="/join-notify">See if Notify is right for you</a></p>
<p>Notify.gov is a product of the <a href="#" target="_blank">Public Benefits Studio</a>, a product accelerator inside
the federal government. </p> -->
<h2>Reach people using a common method</h2>
<p>
Confusing or <a
href="https://kffhealthnews.org/news/tougher-returned-mail-policies-add-to-medicaid-enrollment-drop/"
target="_blank">unreceived notifications</a> are one of the largest barriers to people getting and keeping
benefits. The typical ways the government communicates with people often fall short. Low income households are more
likely to experience housing instability, which means paper mail, already slow, can easily be missed.
</p>
<p>
<a href="https://www.pewresearch.org/internet/fact-sheet/mobile/?tabItem=64e32376-5a21-4b1d-8f8b-5f92406db984"
target="_blank">Pew Research shows that nearly all adults in the US have a cell phone.</a> Reliance on smartphones
for online access is especially common among Americans with lower household incomes and those with lower levels of
formal education. Of those earning less than $30,000 a year, 28% say their mobile phone is the sole method to
digitally connect.
</p>
<p>
This means that for many people who rely on government services, cell phones may be the most reliable place to meet
people where they already are.
</p>
<h2>Improve customer experience</h2>
<p>
Text messages can deliver concise information and drive an audience to take action quickly. Timely reminders sent
via text message have been proven to decrease re-enrollment churn and save money for administering agencies.
</p>
<p>
Texting not only helps programs reach people using a nearly-universal communication method, it is a cost effective
way to do so. With Notify.gov <a href="#" target="_blank">you can get started for free</a>, allowing you to try out
texting to complement your existing communications and outreach strategies.
</p>
<h2>What texting is best for</h2>
Agencies, like you, are already using Notify.gov to text about the following programs.
{% set card_contents = [
{
"svg_src": "calendar",
"card_heading": "Reminders",
"p_text": "In a text bubble // Your Quality Control food phone interview is on ((date)) at ((time)). Failure to
attend may lead
to closure of your benefits. Call 1-800-222-3333 with questions.",
"link": "/best-practices/clear-goals"
},
{
"svg_src": "reminder",
"card_heading": "Alerts to take action",
"p_text": " In a text bubble // Your household's Medicaid coverage is expiring. To keep getting Medicaid, you must
complete your renewal by ((date)). You can renew online at dhs.state.gov…",
"link": "/best-practices/rules-and-regulations"
},
{
"svg_src": "checklist",
"card_heading": "Important status updates",
"p_text": "In a text bubble // Your passport has been issued at the Los Angeles Passport Agency. Please come to the
desk
between
1:30pm and 2:30pm today to pick up your passport…",
"link": "/best-practices/establish-trust"
},
] %}
{% for item in card_contents %}
<div class="radius-lg border-2px">
<p>{{item.card_heading}}</p>
<p>{{item.p_text}}</p>
<svg aria-hidden="true" focusable="false" role="img" class="about-icon-list">
<use xlink:href="{{ asset_url('images/' ~ item.svg_src ~ '.svg') }}"></use>
</svg>
</div>
{% endfor %}
</section>
{% endblock %}