Google analytics lets you send:
- pageviews
- events
Page views are used by default. But sometimes you wanna count something
which isn’t the user navigating to a new page, or you wanna track
something which isn’t just what page they were looking it. This is where
events are useful.
This commit adds a small JS module that lets us fire off an event when
the presence of an element with the right data attributes are present on
the page.