diff --git a/app/templates/views/guidance/clear-goals.html b/app/templates/views/guidance/clear-goals.html index 973477b9d..b42efe3fa 100644 --- a/app/templates/views/guidance/clear-goals.html +++ b/app/templates/views/guidance/clear-goals.html @@ -15,9 +15,9 @@ action or influence behavior. Therefore, when starting to plan your texting campaign, it’s important to start with the end in mind.

-
+
-

+

To establish clear goals, start by answering the following questions:

@@ -116,7 +116,7 @@

Review your drafted hypothesis with your team to make sure everyone is aligned on your desired goals. A clear and - concise hypothesis can help you decide how to write text message content + concise hypothesis can help you decide how to write text message content that provokes action.

Start small

@@ -153,7 +153,7 @@ the results you want?", }, ] %} -
    +
      {% for item in list_performance_dos %}
    • check circle diff --git a/app/templates/views/guidance/rules-and-regulations.html b/app/templates/views/guidance/rules-and-regulations.html index d298794a9..27152bee0 100644 --- a/app/templates/views/guidance/rules-and-regulations.html +++ b/app/templates/views/guidance/rules-and-regulations.html @@ -18,7 +18,7 @@

      If you do need expressed consent, consider including a pre-checked plain language opt-in (i.e. “It’s OK to text me.”) on digital forms. Be sure to ask for an up-to-date phone number and include a question about the recipient’s preferred - language for text messages if you expect to translate your text messages in + language for text messages if you expect to translate your text messages in languages other than English.

      {% set links = [ @@ -45,7 +45,7 @@ "url_text":"Download and share our overview of the TCPA with your legal counsel", "p_text": 'It provides a baseline interpretation to aid your legal counsel in getting up to speed with what might be needed for your program or use case. - For additional questions about the enforcement of the TCPA, you can watch a recorded training on public + For additional questions about the enforcement of the TCPA, you can watch a recorded training on public benefits texting provided by the FCC.' }, ] %} @@ -66,7 +66,7 @@

    Opting out

    - There is no policy requirement for senders to communicate opt-out options, but including instructions in introductory and/or auto-response texts on how to opt out and opt back in are effective ways to establish trust with your audience. + There is no policy requirement for senders to communicate opt-out options, but including instructions in introductory and/or auto-response texts on how to opt out and opt back in are effective ways to establish trust with your audience.