diff --git a/app/main/views/index.py b/app/main/views/index.py
index 86c244d6f..062230eb2 100644
--- a/app/main/views/index.py
+++ b/app/main/views/index.py
@@ -320,6 +320,14 @@ def get_started():
     )
 
 
+@main.route('/using-notify/who-its-for')
+def who_its_for():
+    return render_template(
+        'views/guidance/who-its-for.html',
+        navigation_links=using_notify_nav(),
+    )
+
+
 @main.route('/trial-mode')
 @main.route('/features/trial-mode')
 def trial_mode():
diff --git a/app/main/views/sub_navigation_dictionaries.py b/app/main/views/sub_navigation_dictionaries.py
index b3acbb468..3acd67136 100644
--- a/app/main/views/sub_navigation_dictionaries.py
+++ b/app/main/views/sub_navigation_dictionaries.py
@@ -52,6 +52,10 @@ def using_notify_nav():
             "name": "Get started",
             "link": "main.get_started",
         },
+        {
+            "name": "Who it’s for",
+            "link": "main.who_its_for",
+        },
         {
             "name": "Trial mode",
             "link": "main.trial_mode_new",
diff --git a/app/navigation.py b/app/navigation.py
index 53f01483c..b4bbd4429 100644
--- a/app/navigation.py
+++ b/app/navigation.py
@@ -346,6 +346,7 @@ class HeaderNavigation(Navigation):
         'no_cookie.view_template_version_preview',
         'view_template_versions',
         'whitelist',
+        'who_its_for',
     }
 
     # header HTML now comes from GOVUK Frontend so requires a boolean, not an attribute
@@ -659,6 +660,7 @@ class MainNavigation(Navigation):
         'view_provider',
         'view_providers',
         'no_cookie.view_template_version_preview',
+        'who_its_for',
     }
 
 
@@ -963,6 +965,7 @@ class CaseworkNavigation(Navigation):
         'no_cookie.view_template_version_preview',
         'view_template_versions',
         'whitelist',
+        'who_its_for',
     }
 
 
@@ -1268,4 +1271,5 @@ class OrgNavigation(Navigation):
         'no_cookie.view_template_version_preview',
         'view_template_versions',
         'whitelist',
+        'who_its_for',
     }
diff --git a/app/templates/admin_template.html b/app/templates/admin_template.html
index 96e3d0cf4..804f65809 100644
--- a/app/templates/admin_template.html
+++ b/app/templates/admin_template.html
@@ -217,6 +217,10 @@
             "href": url_for("main.get_started"),
             "text": "Get started"
           },
+          {
+            "href": url_for("main.who_its_for"),
+            "text": "Who it’s for",
+          },
           {
             "href": url_for("main.trial_mode_new"),
             "text": "Trial mode"
diff --git a/app/templates/views/get-started.html b/app/templates/views/get-started.html
index 489791f17..bbbe0969e 100644
--- a/app/templates/views/get-started.html
+++ b/app/templates/views/get-started.html
@@ -15,21 +15,9 @@
   <li class="get-started-list__item">
     <h2 class="get-started-list__heading">Check if GOV.UK Notify is right for you</h2>
     <p>Read about our <a class="govuk-link govuk-link--no-visited-state" href="{{ url_for('main.features') }}">features</a>, <a class="govuk-link govuk-link--no-visited-state" href="{{ url_for('.pricing') }}">pricing</a> and <a class="govuk-link govuk-link--no-visited-state" href="{{ url_for('main.roadmap') }}">roadmap</a>.</p>
-    {{ govukDetails({
-      "summaryText": "Organisations that can use Notify",
-      "html": '''
-        <div id="eligible-organisations">
-          <p>Notify is available to:</p>
-          <ul class="list list-bullet">
-            <li>central government departments</li>
-            <li>local authorities</li>
-            <li>state-funded schools</li>
-            <li>the NHS</li>
-            <li>companies running a service on behalf of a public sector organisation</li>
-          </ul>
-          <p>Notify is not currently available to charities.</p>
-        </div>'''
-    }) }}
+    <p class="govuk-body">
+      Check <a class="govuk-link govuk-link--no-visited-state" href="{{ url_for('.who_its_for') }}">whether your organisation can use Notify</a>.
+    </p>
   </li>
 
   <li class="get-started-list__item">
diff --git a/app/templates/views/guidance/who-its-for.html b/app/templates/views/guidance/who-its-for.html
new file mode 100644
index 000000000..1bbc9e15c
--- /dev/null
+++ b/app/templates/views/guidance/who-its-for.html
@@ -0,0 +1,48 @@
+{% extends "content_template.html" %}
+{% from "components/page-header.html" import page_header %}
+
+{% block per_page_title %}
+  Who it’s for
+{% endblock %}
+
+{% block content_column_content %}
+
+  {{ page_header(
+    'Who it’s for'
+  ) }}
+
+  <p class="govuk-body">
+    GOV.UK Notify is available to:
+  </p>
+  <ul class="list list-bullet">
+    <li>central government departments</li>
+    <li>local authorities</li>
+    <li>the NHS</li>
+    <li>police forces and fire services</li>
+    <li>state-funded schools</li>
+  </ul>
+  <p class="govuk-body">
+    Notify is not currently available to charities.
+  </p>
+  <p class="govuk-body">
+    If you work for one of these organisations but get an error when you try to create an account, <a class="govuk-link govuk-link--no-visited-state" href="{{ url_for('main.support') }}">contact support</a>.
+  </p>
+
+  <h2 class="govuk-heading-m">Suppliers</h2>
+  <p class="govuk-body">
+    If you’re doing work for a public sector organisation you can use GOV.UK&nbsp;Notify.
+  </p>
+  <p class="govuk-body">
+    Someone from the public sector organisation you’re working with needs to set up the account. Then they can invite you as a team member.
+  </p>
+
+  <h2 class="govuk-heading-m">Members of the public</h2>
+  <p class="govuk-body">
+    The GOV.UK Notify service is only for people who work in the government
+    or other public sector organisations.
+  </p>
+  <p class="govuk-body">
+    <a class="govuk-link govuk-link--no-visited-state" href="https://www.gov.uk">Find government services and information on GOV.UK</a>.
+  </p>
+
+{% endblock %}
diff --git a/tests/app/main/views/test_index.py b/tests/app/main/views/test_index.py
index 246cdfdd3..5b708ab61 100644
--- a/tests/app/main/views/test_index.py
+++ b/tests/app/main/views/test_index.py
@@ -83,7 +83,7 @@ def test_robots(client):
     'features_letters', 'how_to_pay', 'get_started',
     'guidance_index', 'branding_and_customisation',
     'create_and_send_messages', 'edit_and_format_messages',
-    'send_files_by_email', 'upload_a_letter',
+    'send_files_by_email', 'upload_a_letter', 'who_its_for',
 ])
 def test_static_pages(
     client_request,