diff --git a/app/main/views/index.py b/app/main/views/index.py
index f95c96759..cda97e84f 100644
--- a/app/main/views/index.py
+++ b/app/main/views/index.py
@@ -13,6 +13,7 @@ from notifications_utils.template import HTMLEmailTemplate, LetterImageTemplate
 from app import email_branding_client, letter_branding_client, status_api_client
 from app.main import main
 from app.main.forms import FieldWithNoneOption
+from app.main.views.pricing import get_current_sms_rate
 from app.main.views.sub_navigation_dictionaries import (
     features_nav,
     using_notify_nav,
@@ -28,6 +29,7 @@ def index():
 
     return render_template(
         'views/signedout.html',
+        sms_rate=get_current_sms_rate(),
         counts=status_api_client.get_count_of_live_services_and_organisations(),
     )
 
diff --git a/app/main/views/pricing.py b/app/main/views/pricing.py
index 436c815bd..3b7af1d12 100644
--- a/app/main/views/pricing.py
+++ b/app/main/views/pricing.py
@@ -1,19 +1,28 @@
+from datetime import datetime
+
 from flask import current_app, render_template
 from flask_login import current_user
 from notifications_utils.international_billing_rates import (
     INTERNATIONAL_BILLING_RATES,
 )
+from notifications_utils.timezones import convert_utc_to_bst
 
 from app.main import main
 from app.main.forms import SearchByNameForm
 from app.main.views.sub_navigation_dictionaries import pricing_nav
 
 
+def get_current_sms_rate():
+    if convert_utc_to_bst(datetime.utcnow()) < convert_utc_to_bst(datetime(2022, 5, 1)):
+        return '1.61'
+    return '1.72'
+
+
 @main.route('/pricing')
 def pricing():
     return render_template(
         'views/pricing/index.html',
-        sms_rate=0.0158,
+        sms_rate=get_current_sms_rate(),
         international_sms_rates=sorted([
             (cc, country['names'], country['billable_units'])
             for cc, country in INTERNATIONAL_BILLING_RATES.items()
diff --git a/app/templates/views/pricing/index.html b/app/templates/views/pricing/index.html
index ef9ae4dc5..3ffb35e9d 100644
--- a/app/templates/views/pricing/index.html
+++ b/app/templates/views/pricing/index.html
@@ -15,7 +15,7 @@
 
     {{ content_metadata(
       data={
-        "Last updated": "22 April 2022"
+        "Last updated": "1 May 2022"
       }
     ) }}
 
@@ -42,10 +42,7 @@
 
   <h2 class="heading-medium" id="text-messages">Text messages</h2>
   <p class="govuk-body">Each unique service you add has an annual allowance of free text messages.</p>
-  <p class="govuk-body">When a service has used its annual allowance, it costs 1.61 pence (plus VAT) for each text message you send.</p>
-  <div class="panel panel-border-wide">  
-    <p class="govuk-body">On 1 May 2022 the cost of sending a text message will go up to 1.72 pence (plus VAT).</p>
-  </div>
+  <p class="govuk-body">When a service has used its annual allowance, it costs {{ sms_rate }} pence (plus VAT) for each text message you send.</p>
   <p class="govuk-body">You’ll use more free messages, or pay more for each message, if you send <a class="govuk-link govuk-link--no-visited-state" href="#long-text-messages">text messages longer than 160 characters</a>.</p>
   <p class="govuk-body">You may also use more free messages, or pay more for each message, if you:</p>
   <ul class="list list-bullet">
diff --git a/app/templates/views/signedout.html b/app/templates/views/signedout.html
index 1c8a78ffd..00076d9b5 100644
--- a/app/templates/views/signedout.html
+++ b/app/templates/views/signedout.html
@@ -153,7 +153,7 @@
           <h3 class="govuk-visually-hidden">Text messages</h3>
           <div class="product-page-big-number">Up to 40,000</div>
           free text messages a year,<br>
-          then 1.61 pence per message
+          then {{ sms_rate }} pence per message
         </div>
         <div class="govuk-grid-column-one-half">
           <h3 class="govuk-visually-hidden">Letters</h3>
diff --git a/tests/app/main/views/test_index.py b/tests/app/main/views/test_index.py
index e5b4eb842..e31ba38a8 100644
--- a/tests/app/main/views/test_index.py
+++ b/tests/app/main/views/test_index.py
@@ -356,3 +356,36 @@ def test_font_preload(
     for element in preload_tags:
         assert element['href'].startswith('https://static.example.com/fonts/')
         assert element['href'].endswith('.woff2')
+
+
+@pytest.mark.parametrize('current_date, expected_rate', (
+    ('2022-04-30', '1.61'),
+    ('2022-05-01', '1.72'),
+))
+def test_sms_price(
+    client_request,
+    mock_get_service_and_organisation_counts,
+    current_date,
+    expected_rate,
+):
+    client_request.logout()
+
+    with freeze_time(current_date):
+        home_page = client_request.get('main.index', _test_page_title=False)
+        pricing_page = client_request.get('main.pricing')
+
+    assert normalize_spaces(
+        home_page.select('.product-page-section')[5].select('.govuk-grid-column-one-half')[1].text
+    ) == (
+        f'Text messages '
+        f'Up to 40,000 free text messages a year, '
+        f'then {expected_rate} pence per message'
+    )
+
+    assert normalize_spaces(
+        pricing_page.select_one('#text-messages + p + p').text
+    ) == (
+        f'When a service has used its annual allowance, it costs '
+        f'{expected_rate} pence (plus VAT) for each text message you '
+        f'send.'
+    )