diff --git a/app/templates/views/cookies.html b/app/templates/views/cookies.html
index 5559185b7..7f91c8da3 100644
--- a/app/templates/views/cookies.html
+++ b/app/templates/views/cookies.html
@@ -74,9 +74,8 @@
       Google Analytics cookies collect and store anonymised data about:
     </p>
     <ul class="govuk-list govuk-list--bullet">
-      <li>unique users</li>
-      <li>informing referring sites</li>
-      <li>visitor and session counts</li>
+      <li>whether you’ve visited Notify before</li>
+      <li>how you got to the site</li>
     </ul>
     <table>
         <thead>
@@ -92,7 +91,7 @@
                   _ga 
                 </td>
                 <td width="50%">
-                  Checks if you’ve visited GOV.UK Notify before
+                  Checks if you’ve visited Notify before. This helps us count how many people visit our site.
                 </td>
                 <td>
                   2 years
@@ -103,7 +102,7 @@
                   _gid
                 </td>
                 <td width="50%">
-                  Checks if you’ve visited GOV.UK Notify before
+                  Checks if you’ve visited Notify before. This helps us count how many people visit our site.
                 </td>
                 <td>
                   24 hours