{% extends "base.html" %}

{% block per_page_title %}
Best Practices
{% endblock %}

{% block content_column_content %}

<section class="usa-prose">
  <h1>Best Practices</h1>
  <p class="font-sans-lg text-base">For texting the public</p>
  <p>Effectively reaching your audience and supporting your program’s goals starts with strategically planning out what
    text messages can help you achieve and how to approach a thoughtful rollout.
  </p>

  <p>This set of best practices will help you get an effective texting initiative up and running.</p>

  {% set card_header = "Key elements of a texting campaign" %}
  {% set card_contents = [
  {
  "svg_src": "goal",
  "card_heading": "Establish clear goals",
  "p_text": "Start with a singular purpose. Make explicit what you want to achieve.",
  "link": "/best-practices/clear-goals"
  },
  {
  "svg_src": "compliant",
  "card_heading": "Follow rules & regulations",
  "p_text": "Understand what is required when texting the public.",
  "link": "/best-practices/rules-and-regulations"
  },
  {
  "svg_src": "trust",
  "card_heading": "Establish trust",
  "p_text": "Help your audience anticipate and welcome your texts.",
  "link": "/best-practices/establish-trust"
  },
  {
  "svg_src": "runner",
  "card_heading": "Write texts that provoke action",
  "p_text": "Help your audience know what to do with the information you send.",
  "link": "/best-practices/write-for-action"
  },
  {
  "svg_src": "language",
  "card_heading": "Send texts in multiple languages",
  "p_text": "What to know as you plan translated texts.",
  "link": "/best-practices/multiple-languages"
  },
  {
  "svg_src": "chart",
  "card_heading": "Measure performance with benchmarking",
  "p_text": "Learn how effective your texting program can be.",
  "link": "/best-practices/benchmark-performance"
  }
  ] %}

  {% with card_header=card_header, card_contents=card_contents %}{% include "components/best-practices/cards.html" %}{%
  endwith %}

</section>
{% endblock %}